Lydia Barad, RDH, MPH

Oral Health | Dental Practice Consulting | Provider Relations

Possesses a robust foundation in oral health and a proven track record in dental practice consulting, poised to deliver exceptional value in strategic growth and patient care enhancement. Expert in bridging clinical knowledge with innovative business strategies to elevate patient satisfaction and drive market expansion. Proficient in all aspects of Provider Relations management, such as recruitment, credentialing, communication, and education. Expertise in relationship building between diverse stakeholders.

Career Highlights:

  • Elevated patient satisfaction scores to 4.5 stars, enhancing return visits by 20%.
  • Led marketing initiatives for an AI dental startup, generating 100+ national office referrals.
  • Designed pioneering Quality Assurance for virtual dental visits, setting industry standards.
  • Successfully designed a Dental Hygienist manual aimed at compliance and harmonious clinical practices in multiple offices.
  • Crafted educational content for caregivers, improving dental care for those with disabilities.
  • Orchestrated a strategic partnership with Touro College of Dental Medicine, bolstering professional pipelines.
  • Designed a successful Continuing Education virtual program series as an enhanced benefit for participating providing networks.

914-646-4772

lydiabarad@gmail.com

Experience

January 2021 | Present

President / Owner

Specializes in developing and executing growth strategies, analyzing complex problems, and implementing solutions to enhance efficiency, reduce costs, and optimize new technologies. Skilled in improving claims processing, adjudication, clinical reviews, communications, and content development. Excels in collaborating with diverse stakeholder groups and leveraging professional relationships to foster business-to-business alignments and strategic partnerships. Acts as a dental health and wellness consultant with in-depth clinical expertise in various areas, including dental provider network development, quality assurance, innovation/product development, and sales, and how to develop a deep understanding of public health advocacy, focusing on the interconnection between oral health and overall health.

June 2022 – October 2023

Commercial Dental Products Lead

Managed with a focus on commercial dental products, including plan design and fee schedule management. Acted as the clinical dental expert, contributing significantly to creating a clinical manual for consultants. Involved in various aspects of provider relations, including utilization management training and development and support in credentialing processes. Played a key role in sales.

October 2018 | December 2020

Director, Dental Markets

Demonstrated exceptional expertise as a subject matter expert and business liaison between partnering companies. Represented the company at the National Association of Dental Plans annual conference, adeptly establishing key feature and function differentiators, value propositions, and competitive positioning, thus ensuring services were precisely tailored to the needs of specific market segments. Provided in-depth dental services expertise to the sales and marketing functions, encompassing areas such as training, creation of marketing collateral, and crafting written communications for various platforms, including social media, proposals, sales analytics, client contracts, and implementation processes.

May 2018 | October 2018

Director, Dental Hygiene and Market Initiatives—DSO

Managed a team of 25 hygienists and nine office managers, focusing on delivering high-quality dental care and maintaining consistent, evidence-based dental hygiene protocols. Demonstrated strong leadership skills and built effective internal stakeholder relations. Played a key role in driving the organization’s expansion by identifying new locations for growth and investigating the value propositions of potential acquisitions.

September 2010 | October 2018

Dental Director, Business Lead
Network Management and PPO Product Line

May 2005 | September 2010

Manager, Dental Management & Dental Network Development

Managed the dental PPO product line, overseeing a network of over 10,000 providers in NY/NJ and responsible for over $111 million in premium income. Directed the execution of network development functions for the commercial PPO business, including strategic oversight of contracting, provider contract implementation, payment integrity, compliance, and maintenance of the integrity of dental provider file. Led a team of 5 network specialists and managers.

Results

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Increased revenue brought in by the hygiene team by nearly 20% across the organization by researching, championing, and implementing new technologies.

Streamlined office operations through new policies and procedures, raising patient satisfaction scores to a 4.5-star across all offices, increasing return visits by 20%, and earning $200K in additional revenue.

Increased provider networks size by 15% annually by initiating growth strategies and researching competitor intelligence for successful maintenance and retention.

Designed pioneering Quality Assurance for virtual dental visits, setting industry standards.

Expertise

  • Network Management

  • Business Development

  • Product Development

  • Team Leadership

  • Decision-Making

  • Claims

  • Healthcare Industry Experience

  • Administration

  • Changing Environment

  • Legal

  • Sales & Marketing

  • Contract Negotiations

  • Healthcare Management

  • Change Agent

  • Market Strategy

  • Client Relationship Building

  • Needs Assessment

  • Industry Networking

  • Insurance Products

  • External Partners

Education

Master of Public Health (MPH)

Bachelor of Arts (BA)